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6 Lead Generation Tools & Software We Love for 2024

Lead generation tools are a useful way to drive quality leads, but you need to invest in automated lead generation software to do it at scale. This is how you’ll reduce manual work. Lead generation tools can be used for both inbound and outbound sales, depending on the use case. There’s no ‘one-size-fits-all’ solution, this is why we’ve grouped them by use case below for easy navigation

1. Texon CRM

TexonCrm is a powerful tool that helps businesses understand and engage with companies who visit their website in real-time. With Leadfeeder, you can track their behavior, gain insights into their interests, and use that data to optimize your website for better engagement and conversions.

The platform offers a range of features, including live visitor tracking, versatile filtering, automatic lead scoring, powerful contacts insight, email marketing integrations, website forms tracking, and real-time notifications, making it the perfect solution for businesses looking to improve their website's performance.

2. Overloop (formerly

Overloop includes all of the features you’ll need to run a multi-channel outbound campaign. Their list building and contact management features include a chrome extension, email finder, the ability to import contacts from LinkedIn, CSV import, custom fields, and contact management.

In terms of outbound features (their bread and butter), Overloop offers multi-channel campaigns, personalized cold emails at scale, LinkedIn automation, templates and variables for personalized messages, email thread capability, and email tracking. Overloop also helps sales productivity and offers robust reporting — to read more on those features, you’ll have to check out their site for yourself.

3. D & B Hoovers

D & B Hoovers is a sales acceleration tool that helps businesses leverage data and analytics so you can build your lists and connect with prospects faster. Features include informed conversations, automated workflow software, real-time notifications, and personalized buyer intent data.

4. OptinMonster

Convert and monetize your website traffic with OptinMonster. Stop losing visitors! Quickly grow your email list, get more leads, and increase sales with the most powerful conversion optimization toolkit on the web. Implementing OptinMonster into your marketing strategy to nail your lead generation.


Hunter helps you find emails by typing in the person’s name and their company. You can also browse for all emails at a specific company. You can use the tool for free for up to 25 email searches and 50 email verifications per month. From there, paid plans start at $49/month for 500 searches and 1000 verifications. Hunter is a super popular B2B lead generation platform for good reason—you should definitely try this one.

6. Voila Norbert

Voila Norbert is a sales tool that helps you find email addresses. Simply enter the name of the person you’d like to see an email for, along with the company they work for, and Voila Norbert will automatically find the email address. Bulk email identification is also available.

So, which lead generation tool is for you?

Different lead generation software have different benefits. Which ones are right for you depends on your current lead generation system and what you’re looking to achieve. But whether you're focused on outbound or inbound lead gen, looking to drive more leads, save time on outreach, report better on your programs, or get more out of your current website traffic, there should be a B2B lead generation tool on the list that’s right for you. So, here’s to more quality leads, and less sleepless nights!